Designed the autumn-winter limited edition products for the American air freshener brand, Airwick. The project required maintaining the brand's design rules, including the placement of the logo, functional icons, and text, while maximizing the use of holiday-themed fragrance imagery that is mostly hidden by the product itself. In response to this brief, the warm, subtly fragrant characteristics of the product were expressed sensorially with imagery of scents wafting through the air, while also incorporating the sparkle of the holiday season into the background.